Styleguide
The styleguide gives the brand's collaborators a set of styling rules, so that every asset shares one cohesive look. The rules, of course, come from Heron himself. Rather than a clean manual, we gave the guide his personal touch: his handwritten notes, tape and cut-outs build the analogue, rough look he is so obsessed with.
Credits:
Art Director & Graphic Designer: Matteo Maria Zanni Stylist: Heron Preston Photographer: Paolo Lenori
Heron Preston × Gentle Monster
Heron likes it when things are rough. The Gentle Monster collaboration is a series of eyeglasses that use the level tool as the main stylistic element. For this editorial shooting we chose an industrial environment, balancing its harshness with the warm touch of the film camera.
Credits:
Photographer: Any Okolie Art Director: Matteo Maria Zanni
